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Description found in Archives
Place of creation
Added language of material: French
Scope and content
Fonds includes the original artwork for the posters and publicity kits for the 1994, 1995 and 1996 programs. The National Library commissioned Canadian illustrators of children's books to create artwork to be used for the Read Up On It publicity. Marie-Louise Gay created the original illustration for the 1994 kit cover and poster; Nicola Morgan created the illustration for 1995; and Gilles Pelletier created the illustration for 1996.
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Graphic material Finding aid available. Consult archivist. 90 (Paper)
Biography / Administrative history
Read Up On It /Lisez sur le sujet is the National Library of Canada's annual program to promote Canadian books and reading. First suggested by the Book and Periodical Development Council, the publishing industry's umbrella organization, the project was launched with CBC Television as a pilot in 1988. In subsequent years other partners and sponsors have participated with the National Library in this program: the National Literacy Secretariat, Canada Post Corporation, the Canadian Federation of University Women, the Canadian Children's Book Centre, Communication-Jeunesse, Access Network, Télé-Québec, TFO and YTV.
The "Read Up On It" kit, created by the National Library in both English and French, is targeted at parents, teachers and librarians who work with children. The kit aims to foster a love of reading and a knowledge of Canadian books among children and young people; to create an awareness of Canadian books for children and young people; and to acknowledge the achievement of Canadian illustrators, authors and publishers. The television public-service announcements complement the kit and help to promote the program.
1. Littérature de jeunesse Archives.
2. Children Literature Archives.
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